Sunday, December 22, 2013

SEO And Your Website: A Perfect Couple

To give your site a higher page ranking right off the bat, purchase a used domain name. Some search engines provide higher rankings to older domain names. Review lists of recently deleted domains looking for ones that could possibly suit your new site’s purpose.


A properly coded site is an important part of a successful SEO strategy. A site that is coded in messy, confusing JavaScript is not going to be indexed by the search engines. In addition, you won’t be indexed if you have Flash included without a description written out.


To increase your ranking on search engines, it is important to strategically place keywords within your site’s content. Use keywords at the beginning of your text, but avoid stuffing. The leading paragraph should have your keyword written twice. After that, place your keyword as much as possible in the following 200 words, it should not feel overused and should flow well.


Any articles that you contribute should always contain backlinks that are associated to your website. This is particularly prudent if your website is targeted at ezines audiences. Fortunately, ezines are often archived so you can see the content years after they were first published.


An HTML title will yield better SEO results, if you use keywords and phrases in them. Search engines place more weight on keywords in titles than on words in the main body. Choose your keywords wisely and based upon results they give you. A perfect keyword can help direct traffic to your website.


Get a domain name for your site that is both memorable and relevant. These tools are helpful since your website will be easy to find due to the ease of pronunciation.


Server headers are an important aspect of good SEO work. Server headers which aren’t set up correctly can dampen success. If you are going to try to get them to go somewhere else, you should have 200 ok or 301 moved permanently.


Don’t use dynamic queries if you can avoid it. A URL like www.mysite.com?sid=100&mode=q may not even be indexed. This is very confusing to the search engines, so always remember to create a meaningful name for every URL, and try to put a relevant keyword in there that flows naturally.


When a website offers information in addition to its sales, it generally ranks higher. Try writing a list of useful tips when shopping for something in your product category, or a FAQ letting people know how to use your products.


People might come to your website in droves, but if they click away after 5 seconds, it’s not going to help much. It seems the length of time someone remains on a website (according to site metric scores such as Quantcast, etc.) alters the page rank for the better. This will increase the site’s page rank. Message boards and forums are a good way to keep customers coming back to your site.


You can give your SEO efforts a boost by using off-site linking, but make sure these links lead to quality content from a reputable site. This is a key aspect to successful inking. Search engines pay more attention to links to other sites as opposed to links to other pages on your own site. When choosing which websites to link to from your website, you should opt for websites that are willing to link to your website in return. This will further improve your rank.


While the task of learning and using SEO techniques may seem daunting, it is really quite simple. You just need to tweak your approach a bit, and invest a bit of attention into the detail of your site. By following the SEO tips we have given, your business website should see a rise in its rankings.


This Article is about search engine optimization. you can read more like it in the SEO category.



SEO And Your Website: A Perfect Couple

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